NIKE ADAPT

What was once a movie prop and every sneakerheads wildest fantasy has now become reality with the Nike Adapt. Not only was Nike able to integrate the powerlacing concept as a performance feature, the shoe is also equipped with innovative features such as chargers, diodes and mobile connection. Taking inspiration of the iconic diodes and zooming engine the entrance display consisted out of two opposing P3 LED spheres. In between these spheres a kinetic installation represents the internal workings of the driving engine. In the front a soft LED panel including an iPhone, connected to a Nike Adapt, was used to give the customers hands-on demo. All the parts were connected to each other to create a synchronize symphony of light movement and sound.