BENTLEY DIGITAL

With a proven track record in crafting Bentley’s brand and retail spaces and my background in digital design UXUS was entrusted to help shape Bentley’s digital brand expression. This project offered a chance to extend our expertise into the digital realm, ensuring a seamless and elevated brand experience across all touch points. In collaboration with Hugo & Cat, a fellow McCann World group agency, I led the UXUS creative team to develop a vision piece. Together, we created seven videos showcasing interfaces across Bentley’s key digital touch points, blending cutting-edge innovation with the brand’s heritage and luxury values.

Year: 2020 | Location: UXUS, Amsterdam | Role: Creative Technologist